Gerren Lamson – 7 Design Questions Interview
1. How much time do you dedicate to learning design every day?
I try to set apart a little time each week for catching up with what’s happening in the industry and for practicing new techniques. A lot of my education is experiential so I’m always taking on new projects that afford me the chance to apply new education.
2. What other designers do you have contact with on a regular basis?
I’m very fortunate to be surrounded by a lot of talented designers and developers in Austin, and to call many of them friends. I enjoy constant communication and design feedback from Phil Coffman , Simon Walker, and the gentlemen of Paravel. I work daily with the Creative Market team that I’m a part of, and enjoy the company of my wife Morgana, who is a freelance designer and illustrator.
3. Who are the top 2-3 designers that you respect and why?
I have a lot of respect for the generation of designers who made big strides for the graphic design industry before the internet. Folks such as Milton Glaser, Saul Bass, Herb Lubalin, among others. They’ve all created impressive bodies of diverse work over their lifetimes that contributed to the advancement of the field, and their work is worth not only studying but a whole lot of respect.
4. What’s your favorite website or design you ever made and why?
At the beginning of 2012, I was asked to produce a website alongside my good friend Simon Walker for Austin Eastciders. Simon designed some beautiful identity and packaging work for their brand and first drink Gold Top, and I got to translate that into a website for them. I’m a big fan of collaborating with other designers, and this project turned out nicely.
5. Have you ever been published in a book or magazine? What books or magazines?
In the past, my identity work has been published in a few of the LogoLounge books. Most recently, I was asked to be a featured guest in Eva Lotta Lamm’s Sketchnotes 2012 Book and Mike Rohde’s Sketchnote Book. My work can be seen on a number of design inspiration sites online as well.
6. What’s your favorite color in hexadecimal? How often do you find yourself leaning towards it with design projects?
If I took the average hex color from the last few years, it would be a warm charcoal grey around #605b54. I’ve used variations of it in many projects, such as the following: Austin Eastciders, Creative Market, my portfolio and the Soup Peddler website.
7. What’s your most recent project we can look at?
Recently, I’ve been growing a side project with my wife Morgana called Satchel & Sage, an online shop of designer goods. Ranging from illustrative textiles, prints, cards, gift tags, silkscreen posters and more, we’ve been busy creating pieces that we want others to enjoy in their homes.
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